Caroline serves as the Marketing Director for APAC at Serotonin, a global web3 services firm dedicated to bringing breakthrough technologies to market. In addition, she co-chairs the Web3 & Blockchain Committee for the Fintech Association of Hong Kong. At Serotonin, Caroline develops and implements diverse go-to-market strategies that drive growth in the Web3 sector and accelerate the adoption of decentralized technologies.
Before joining Serotonin, she was the Director of Marketing at Gusto Collective, an innovative BrandTech Group, and the Head of Corporate Communications and PR at AQUMON. In these roles, she championed initiatives aimed at enhancing public financial literacy and promoting the adoption of progressive Fintech and web3 solutions.
With a strong background in MarCom and branding, Caroline is passionate about leveraging technology to create impactful change in the financial landscape. Her expertise in navigating complex markets and fostering collaboration among stakeholders positions her as a key voice in the rapidly evolving world of web3 and blockchain.